Recent renders have revealed all of the iPhone 17 models along with their new color options. This includes a variety of choices for both the base and Pro models, showcasing Apple’s latest aesthetic updates. The new lineup features fresh colors like orange for the Pro models, which appears as a vibrant upgrade to the Desert Titanium from the previous version.
While the iPhone 17 base model offers colors such as purple, green, and Steel Gray, it seems the Air model has the least exciting color selections. The base iPhone 17 models shine with their bright hues, but the Air models lack diversity, potentially impacting their market performance. With a tiny battery and limited features compared to previous models, the Air needs more appealing color options to avoid disappointing sales.
Furthermore, the renders do not capture the unique Liquid Glass color for the iPhone 17 Pro, which aims to reflect light differently under various conditions, enhancing its visual appeal. This is a part of Apple’s overall strategy to innovate with designs, presenting consumers with refreshing choices. In contrast to Apple’s advancements, competitors like Samsung and Google are expected to announce their new models shortly after.
However, they are not anticipated to introduce significant changes in their designs. As Apple redefines many aspects of its lineup, including the cancellation of the Plus models and the introduction of iOS 26 this fall, it seems that the company is taking a commanding lead in the Western phone market in terms of innovation. Overall, the new colors and designs may attract attention, but whether they will sway loyal Android users remains uncertain.
The competition will be closely watched as both markets evolve.