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Apple Sticks to Strategy: Keeping iPhone Production Overseas Despite Tariffs for Profitability

Posted on 25 May 2025

Apple is currently facing pressure from President Donald Trump, who has stated his intention to impose a 25 percent tariff on iPhones that are not manufactured in the United States. Analyst Ming-Chi Kuo suggests that despite this potential tariff, Apple would find it more beneficial to endure the extra costs rather than shifting production to the U.S. Most iPhones are currently manufactured in China, which has already faced high tariff rates since Trump’s presidency began.

Apple has attempted to address these concerns by moving some production to India, but this has not satisfied the president’s demands for domestic manufacturing. As Apple continues to resist complying fully with Trump’s requests, the company is reportedly considering raising prices for the iPhone 17, which may help mitigate the impact of any tariffs imposed. However, the potential tariff is not the only challenge Apple is facing.

Kuo notes that if Apple does not respond to the president’s requests, there is a risk that he could impose even higher tariffs. Many analysts believe that relocating iPhone production to the U.S. is unlikely before the conclusion of Trump’s term, and the production costs could significantly increase. Meanwhile, Apple faces other significant issues, such as backlash over the lack of promised features in the iPhone 16 series.

The company’s efforts to implement AI features have not met consumer expectations, leading to criticism from users. Additionally, Apple is concerned about supply chain shortages affecting the inventory of future iPhone models. This situation places Apple in a difficult position where strategic dialogue with the president and careful navigation of these pressures will be crucial to maintaining its market status in the U.S.

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